Looking for giant blades of grass

How easy is it to find anything you want? I've been driving to work past a corner in Beverly Hills that was covered by tarp, hiding construction, that was printed like giant blades of grass. Very cleverly, I thought, the billboard above the site and the bus station in front of the site, matched and had that same blades of grass growing on a white background and the words "a little better." Very mysterious. I wanted to know what it was so I Googled: "a little better" station marketing. Viola! I found exactly what I was looking for: BP's new gas station, Helio House. Apparently there's also video, it can't possibly be that exciting, can it?